Proenza Schouler S/S 2018 : Mariacarla Boscono by Tyrone Lebon

AlbertNoir

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Photographer: tyrone Lebon.
Model: Mariacarla Boscono @ Women New York



instagram.com/idest_ins
 
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instagram.com/idest_ins
 
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'We want, like, a Juergen Teller raw indie kinda vibe, but, you know, like with a classy touch'
 
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There's nothing authentic about these guys. It's seriously annoying!
Mariacarla is great but the whole thing is so fake.
Ugh!
 
I like the pictures that don't show the clothes.
 
I'm glad selena forrest is not in it. Mariacarla rocks!
 
Well, the model stole the show. Mission accomplished! I was just thinking about how irrelevant they've become since they moved their collection to Paris. They were already becoming forgettable, but now I couldn't care less. They should really stop trying so hard and just produce a good campaign that shows the clothes. This avant-grunge look doesn't work.
 
camilla seems to struggle quite a bit with developing different identities for the brands she works for
 
OMG! I can't get enough of this campaign. Amazing! Maria Carla looks gorgeous and the photography is immaculate :heart:
 
Wow, this is just fantastic. Just goes to show what an amazing model Mariacarla is because she is selling it so well.
 
Wow, this is just fantastic. Just goes to show what an amazing model Mariacarla is because she is selling it so well.

She's selling herself. The clothes are merely props. That would be acceptable for an editorial, but not for a campaign.
 

Introducing the latest chapter of our Spring 2018 campaign
Model @sashapivovarovareal
Photographer @tyronelebon.
Styled by #CamillaNickerson
Hair by @hollismithhead
Makeup by @susiesobol_makeup.
 

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